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Mr. Makhana Packaging Design (Ramadan version)

A package designing project which includes gift packs and an amazing unboxing experience. The surprise adds an unexpected burst of happiness when the person opens the pack.

Delighted to share our latest project – a captivating festive Packaging Design for Mr. Makhana, centered around the theme of "Ramadan". I extend my heartfelt gratitude to my dedicated team members Sonakshi Das and Rimsha Lal, whose unwavering commitment and creative insights were integral to the success of this project! This projects outlines the concept of tailoring the holy month of Ramadan, incorporating the brand language. The elements of Islamic architecture, specifically mosque- like curves and designs, to symbolize the deep spiritual and cultural connections associated with this festival. 

The Design Brief

  • Our aim was to craft festive gift packs imbued with the essence of Indian culture, catering to individuals of all ages who revel in the joy of our diverse festivals.
     
  • Through a meticulous blend of tradition and innovation, we aim to design packaging that not only delights the senses but also brings forth a hidden surprise, igniting moments of unexpected happiness upon opening.​
     
  • Embracing the spirit of celebration, our designs will feature structural elements infused with technological marvels, such as LED lights illuminating upon unveiling, or augmented reality experiences that transport the recipient into a virtual world of festivity.
     
  • With vibrant colors, intricate motifs, and thoughtful messaging, our packaging will evoke the magic of Indian festivals while offering a range of variants to suit diverse preferences.
     
  • From traditional sweets to ornate decor, each gift pack will embody the essence of the occasion, creating unforgettable moments of joy and connection for both giver and receiver.

Role

  • Ideation
  • Research
  • Layout Experimenting
  • Paper Prototypes
  • Structure Ideation
  • Documentation
  • Product Photography

Software

  • Adobe Illustrator
  • Canva

Partners

  • Rimsha Lal
  • Sonakshi Das

Client Company 

Mr. Makhana

Core Design Niche

Packaging Design

Mode

A2 or A3 Print Size

Add a Title

Sketches

 Fonts

Nice Chalk Demo

Oswald Regular

Sniglet Regular

 Moodboard

WhatsApp Image 2024-11-25 at 06.19.43_26cfef06.jpg

Primary Color Palette

#F1EE89
#F5B4BF
#FECC49
#C5DD7A
#2B357F
#F9A34F
#FFFFFF
#55B878

Paper Prototypes

 Illustration Pattern

Primary Packaging Layouts

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